WayPoint Best Practices Library (Secrets of the World's Profit Leaders)
WayPoint Best Practices Library (Secrets of the World's Profit Leaders)
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Bruce Merrifield, President — Merrifield Consulting
•eCommerce •Bruce Merrifield •Merrifield Consulting
Net-Profit Analytics Plays – IV
Bruce Merrifield presents key Analytic Tools & Concepts required to win in the new economic playing field.
1) Types of Big GM$ Accounts
2) All have measurable friction. Pinpoint with 15 Deep-Dive Lenses
3) Customers Ranked by (losing) Picks
4) Biggest Loser Analysis/Solution
5) Worst, small loser: analysis/solution
6) JIT Delivery of Paper Clips: Solution
More Support Concepts:
1) New, Rep: Ed., Skills, Incentives, Support
2) Price-Judo into Partnership Path pitch
3) Need for 3-4 Customer-Centric, Selling Models
4) Enterprise Selling: 9-steps, McDonald's Example
Audio file: Bruce_eCommerce_Webinar-7.mp3
Downloads: Bruce_eCommerce_Webinar-7.pptx